What Are LED’s?

The name derives from Light Emitting Diodes. Which in an essence, are tiny little light bulbs, almost acting like pixels in a digital image. But, unlike conventional light bulbs, LED’s don’t have a filament that will burn out. This leaves them with a longer life than the lights you’re used to. They have a variety of uses such as in TV remote controls, freeway emergency messages, non-human visual processes, and of course, signs.

More Bright Than Neon or Conventional Lighting

A lot of business owners are using outdoor LED signage because of these type of signs are much more bright than other conventional types of outdoor signage. Brighter signs, attracts more attention and are visible at greater distances.

Cost Effectiveness

The initial cost of purchasing LED may be more costly, but they are cheaper in the long run. It can even help save you money. How? With proper care a LED sign can last for years. They consume less energy and require only little upkeep. There is no need to spend more money or time in changing the design or hiring a sign company to install a new sign.

They Last Longer Than Other Lighting

LED signage is more durable compared to traditional lighted signs. They are made from long lasting materials and are un-breakable, requiring only minimal maintenance. This is because the LED modules have a longer life span.  LED modules can last up to around 105,000 hours.

LED Lighting Is More Versatile

Traditional outdoor displays that need to be designed and printed, LED signs are more versatile. LED signs can be instantly updated right from your computer or smartphone with the click of a mouse or swipe of a finger! The changes you make can be shown in real time. You can also schedule message to change based on the time of day, day of the week or month.

Highly Appealing

Visual graphics attract and transmit more information than simple words.  It helps improve the aesthetic appeal of your business.  That is why LED signs are used in public places such as shopping malls, airports and train stations.

They Use Less Electricity

One of the best things about LED signage is the reduced amount of power usage. An outdoor LED sign consumes upwards of 2 to 4 times less electricity when being compared to traditional neon or bulb signs. Your business becomes kinder to the environment by helping reduce your carbon footprint.

Customize Your Advertising

LED signage can keep pace with changing weather conditions and other situations. It allows you to customize your advertising message for your target audience.  You can change the message, text, graphics, signs anytime you want and more often to match your business goals and meet your audience’s needs.

Less Care and Replacement

Unlike traditional signs, outdoor LED signs are less likely to burning out or coming loose. LED signs do not need a whole lot of repair or maintenance.

They Are More Energy-Efficient

LED lights need less energy to function. This is a significant energy and cost saving for you and your business. They even produce a very little amount of heat.

Increased Visibility

LED displays can catch people’s attention from a great distance. Impacting messages and graphics grab your attention, communicate immediately and bring information instantaneously. It grabs the attention of consumers who are already out and ready buy your goods or services. It can also increase more impulse buyers.

They Make More Personalized Connections

LED signs allow you to connect with and engage your customers through personal messages. You can display business information for professionals, tons of information about local weather, inspirational message and a whole lot more.

Make People Remember Your Business

More often than not people are likely to forget what they see on normal media (TV commercials, printed ads, etc.). Outdoor LED Signage gives you an edge as people can remember a bright LED sign for a longer time and tend to go for brands that they are more familiar with.  So when they need something that your business can offer, there’s a larger chance that they’ll remember the message you convey to them.

We all know neon signs are beautiful and look great and the good news is neon tubes are relatively energy-efficient when you compare the light they emit compared to the power they utilize. Only the very latest diode technologies can stand up to neon for cost efficiency when it comes to colored light. Read on to learn more.

Power Usage

People often use watts for foot as a measurement for neon lighting and the consumption of power depends on the color of the light and the kind of transformer being used. That said, for red neon you can expect 3.5 to 4.0 watts per foot. Burning for twelve hours per day it will consumer between fifteen and eighteen kilowatts per year.

LED Comparison

Some LED (light-emtting diodes) claim they are up to ninety percent more efficient in generating energy savings compared to neon. What people do not realize is an LED gives out much less light than neon tubing and may only use three to four kilowatts per year, the light it gives off, is just not very bright compared to neon lighting. hence, you have to adjust the brightness of the LED light and then the differentiation between the power consumption is in many cases fairly negligible.

Incandescent And Fluorescent Comparisons

Neon tubing is up to fifty percent more energy efficient than a fluorescent bulb and high output fluorescent bulbs are even less efficient than than that. Incandescent bulbs can cost up to four times more than neon tubes to run!

Other Options

Although the difference in power consumption between neon and LED light sources is not as great as it might first appear to be, LEDs have other advantages that can make them an attractive alternative to neon. New flexible LED tube lights mimic the look of neon but are more durable and long lasting. They are resistant to water and humidity, produce almost no heat and are capable of producing lighting effects that traditional neon cannot achieve.

Source: https://www.hunker.com/13412731/how-much-electricity-does-a-neon-light-use

If you neon sign is looking a little dingy, the following steps can help you with some clean up to make it look as good as new. WARNING: Never clean a neon sign without first unplugging; the high voltage can cause serious injuries. Do not soak the sign with the solution; the block-out paint on the neon tubes can crack and peel off. Read on to learn more.

Materials

You will need the following:

• Soft bristle nylon brush
• 1/2-cup household ammonia
• 1/2-cup water
• Plastic container
• Microfiber cloth

1. Unplug the neon sign or light and allow the tubes to cool completely.
2. Use a soft bristle nylon brush or a soft dry sock to remove dust from the surface of the sign. use only very light pressure to prevent damage or breakage of the light.
3. Perform an inspection to look for any residue that is stubborn. Nicotine stains are a good example. If stains or residue remains, use half a cup of water with a half cup of household ammonia and pour it into a container made from plastic.
4. Use a microfiber cloth and dip it into the solution you have assembled and then wring out the cloth removing the excess.
5. Gently wipe the tubes with the damp cloth to remove residue and stains. Then allow the air tubes to air dry totally.

• “The broader your tagline is, the more often people will forget about your product. The more focused it is, the more people will think about your product when a specific, real-world scenario happens. Then that tagline gets triggered, and they think about your product. You have to be specific and scenario-driven.”
  —Rameet Chawla, Fueled
• “Taglines should evolve with the company and are not easy to create. Some easy pitfalls are trying to wrap what you do, why you do it, who you’re doing it for, and where you are doing it all in one tagline. Another easy pitfall is getting too cutesy. Not every slogan needs alliteration, a clever rhyme, or a pun.”
  —Abby Ross, ThinkCERCA